Cover
The Coast Team
An Elevated Levelof Representation.
Guiding buyers and sellers from Brooklyn to Bedford — over $450 million in closed sales across Manhattan, Brooklyn, and Westchester.
- $450M+Total Sales
- 380+Transactions
- 20Years of Experience
Prepared for
Prepared for
You
Presented by Sean Sasso · The Coast Team
Table of Contents
01 · About Compass
AboutCompass
The #1 residential real estate brokerage in the country. The leader in modern real estate, blending technology and the best agents in the business to create a seamless real estate experience.
WhyHire Coast + Compass
A network of top real estate agents ready to bring you your buyer.
The largest independent real estate brokerage in the United States by closed sales volume (RealTrends, 2025).
- 33,000+Agents
- 400+Offices
- 96Markets
Compass, 2026 — agents, offices and markets on the Compass platform.
02 · About Coast
Get to KnowThe Coast Team
Choosing the correct real estate agent to sell your home is one of the most important decisions you'll make. Let me show you why we're the best choice.
This isThe Coast Team
Sean SassoFounder · Real Estate Advisor
Founder of COAST — a national real estate advisory group offering expert-level sales and marketing services, based in New York with deep roots from Brooklyn to Bedford.
- White glove service
- Proprietary sales & marketing strategy
- Data & technology driven
- Local expertise, from Brooklyn to Bedford
Behind every Coast listing: Compass’s in-house marketing, design, research and concierge teams, and a network of 33,000+ agents.
The Coast TeamGuarantee
In connection with the sale of your home, The Coast Team is committed to incorporating the following to market your home and maximize exposure. If we fail to provide any of the items below, you may cancel this agreement at any time.
03 · About Me
About MeSean Sasso
Founder of COAST — a national real estate advisory group offering expert-level sales and marketing services, based in New York with deep roots from Brooklyn to Bedford.
Sean Sasso
Sean Sasso is a seasoned entrepreneur with an excellent reputation in the New York real estate industry. His extensive sales and marketing experience spans over a decade, during which he has led the development process of over 500 homes from acquisition to completion.
Sean Sasso
BeyondReal Estate
Outside real estate, Sean has been actively participating in Habitat for Humanity — building homes and lending a hand to communities in New York and abroad.
04 · Testimonials
ClientTestimonials
What clients say about working with Sean.
In their words
Sean Sasso is the quintessence of professionalism in the Real Estate business. His work ethic and dedication are matched only by his integrity and skill. Sean helped my family secure our dream home, navigating a challenging and complex competitive situation on a tight timeline. Sean out-hustles his counterparts and values long-term relationships over short-term opportunities. His market knowledge is unrivaled, and he is honest and direct with his opinions and perspectives. I could not more strongly recommend Sean, as I have to my closest friends.
Sean has changed my life for the better. He went above and beyond in helping me procure an amazing apartment which wouldn't have happened without his incredible work ethic and desire to truly help his clients.
As first-time homeowners, the decision to buy a condo was both exciting and scary. Sean recognized this, having clearly worked with a lot of other folks just like us.
05 · Represented by Coast
Representedby Coast
Coast is comprised of a team of experts with over a decade of successful transactions assisting everyone from first-time home buyers to seasoned sellers. Our dedication to excellence has resulted in over $450,000,000 in sales in New York.
10 Quincy Street · Clinton Hill · Sold
Notable Sales in Westchester
From Scarsdale and Armonk to the river towns, Coast brings the same marketing and Compass technology to Westchester that we bring to Manhattan and Brooklyn — and we live here too. Plus 58 Westchester leases closed.
06 · A Step by Step Plan
Step by StepPlan
Not All Agents Are Created Equal
Backed by a proven process, our listings spend 19 fewer days on market than the industry average and sell within 5% of the list price. Let us show you how our comprehensive approach and ability to execute will sell your property.
- 1Position
- Evaluate comparable homes
- Analyze market trends
- Competitively price
- Recommend lawyer
- Discuss closing costs
- 2Prepare
- Marketing strategy
- Listing preparation (staging, floor plan, photography)
- Inspections
- Surveys
- Client questionnaires
- 3Pre-Launch
- Neighbors First — direct outreach to the neighborhood
- Coming Soon (public on Compass.com and Redfin)
- MLS and syndication
- Networking
- Signage
- 4Market
- Print and digital advertising
- Print collateral
- Video marketing
- Targeted mailers and email campaigns
- 5Show
- Virtual broker events
- Livestream open houses
- Lead follow-up
- Gather prospective buyer feedback
From offer to closing — and your next search
- 6Update
- Weekly progress reports
- Daily Market Watch updates
- Seller Collection
- Listing statistics
- Price assessment
- 7Negotiate
- Review offers
- Acceptance
- Address contingencies
- Send out contract
- 8Escrow
- Inspections
- Repairs
- Title
- Disclosures
- 9Close & Celebrate!
- Close virtually or via POA
- Celebrate a huge milestone
- Tell friends and family
- Recommend lawyer
- Refer them to our team
- 10Start New Search
- Determine needs vs. wants
- Secure financing
- Create Collection
- Start searching
Your Home'sMarket Analysis
Pricing is the most important decision we will make together. Your CMA compares your home against recent sales, active competition and expired listings nearby so we can position it to sell quickly and at the strongest price.
- Recent comparable sales
- Active competition
- Price per square foot trends
- Recommended list price range
MarketingPlan
We pride ourselves on a robust and thorough marketing strategy to ensure high-level sales and service.
COAST
Social MediaEmail MarketingDigital AdvertisingAffiliate MarketingPrint Ads & CatalogsWebsitesContent Marketing & SEOPublic RelationsCompass Advantage
3-Phased Marketing Strategy
- Phase 1 · Compass Private ExclusiveValidate your price with 340,000 agents across the Compass network of brokerages and their serious buyers, gaining early exposure without days on market, price drops, or a rushed timeline.
- Phase 2 · Compass Coming SoonList publicly on Compass.com and Redfin.com, expanding your home's reach to 60 million buyers while protecting its value — still with no days-on-market or price-drop history.
- Phase 3 · Public WebsitesBacked by pricing insights and buyer demand, your home enters the broader market — the MLS and third-party sites — positioned to achieve the best possible price and terms.
- 4.6%Higher Closing Price
- 34%Faster to Contract
- 29%Fewer Public Price Drops
Compass analysis of 70,809 closed residential transactions, trailing 12 months ending March 31, 2026, comparing pre-marketed listings to direct-to-MLS listings. Results vary; no guarantee of outcome.
Marketing Plan
Marketing Activities
Pre-Launch
- Execute photography and videography
- Develop copywriting and property description
- Define print and digital campaign strategy
- Develop buyer profiles
Launch
- Set live on the MLS and launch showings
- Begin organic media placements
- Launch print and digital ad campaign
- Conduct open house and private tours
Ongoing
- Promote to agent network groups
- Communicate to Compass agents via internal channels
- Promote on Compass-owned media channels
- Optimize digital campaigns
Prepare for a successful launch.
- Get the property visually ready.Arrange updates, renovations, and staging.
- Schedule listing photography and videographer.Execute interior and exterior photos and video shoot.
- Develop visual identity and tone.Create listing collateral, messaging, and designs.
- Tailor monthly advertising plans.Prepare full-funnel print and digital media tactics.
Creative strategy
- We will leverage the unique aspects of your property to craft a compelling story of the home.
- Our key messaging will focus on the special architectural elements of the property, the abundance of indoor and outdoor entertainment space, and the desirable location.
- We will convey the unique value of your property with high-quality photography, videography, and narrative storytelling across print and digital marketing.
07 · Our Services
Over a Decade of Expertise & Technologyat your fingertips
CompassConcierge
I will help you determine which services would add the most value to your home. From small changes to larger cosmetic renovations, I will guide you through the process to make the most out of the sale of your home.
CompassTools
The technology your buyers already use — and the dashboard you’ll use with me to follow every showing, offer and price move.
Compass Collections
Introducing Collections — real estate's only visual workspace. Discover a more streamlined way to find a home you love.
Compass Mobile
Tap into real estate's most sophisticated mobile platform.
Compass Market App
Every listing, your Collections, and live market data in your pocket — with your advisor one tap away.
CompassComing Soon
Coming Soon listings sell 7% faster, get 2–3x more page views, have 19% greater attendance at open houses, and sell 1.74% higher than other listings.
In-HouseMarketing
Experience the power of Coast marketing powered by Compass. From show sheets to social media campaigns, the Compass marketing team works one-on-one with our team to help make every property a luxury property.
DigitalAdvertising
Reach more prospective buyers with intelligent digital advertising.
CompassSports & Entertainment
A national network of specialists trusted by professional athletes, entertainers and their advisors — private exclusive access, discreet process, and Coast as your single point of contact across every market.
CompassLuxury & Global Reach
A dedicated luxury platform with editorial-grade marketing and Curated magazine, reaching qualified buyers across the Compass network and international partners in the U.K., France, Italy, Spain, Portugal, Dubai, Mexico, Costa Rica and the Dominican Republic.
Make MeSell
Thinking about selling but waiting for the right time? Discreetly test your aspirational price and gather feedback now — without going public.
CompassDevelopment Marketing
Sales, faster and higher. Pre-development planning and design, marketing, and sales on behalf of developers — coast to coast.
CompassOne
The only platform designed to connect you and your agent through every phase of your real estate journey — documents, milestones, showings and feedback in one place.
Relocation& Referrals
Trained and certified relocation specialists guide you through the entire move, with a nationwide Compass network ready on the other end.
CompassCommercial
For your business to succeed, you need to be in the right place at the right time. Compass Commercial advises on leasing, sales and investment property.
Compass Advantage
More from Compass
Tap any program to open its page.
Compass ConciergeLearn more Private ExclusivesLearn more 
Compass Coming SoonLearn more Make Me SellLearn more 
Luxury at CompassLearn more Development MarketingLearn more Sports & EntertainmentLearn more Relocation & ReferralsLearn more Compass CommercialLearn more Compass OneLearn more 
Compass for HomeownersLearn more 
Compass MilitaryLearn more 
Compass PlusLearn more 
Ranch & LandLearn more 
Compass CaresLearn more LocalExposure
We have a vast array of resources through which to market your sale and ensure the best chance of attracting the right buyer.
National &International Exposure
Instantaneously reach millions of potential international buyers on a vast network of trusted sites.
- 165M+Annual international buyers reached
- 60+Countries your home syndicates to
- 100+International portals your home syndicates to
08 · Measure What Matters
Monitoringthe Market
You'll receive a detailed report of the marketing, traffic, and feedback received for the property. The report highlights the efforts we have made to market the property and the response we have received from potential buyers.
09 · In Conclusion
From Brooklyn to Bedford
Thank you. We look forward to working with you!
COMPASS.COM/AGENTS/SEAN-SASSO/